1st poster

We are currently creating our film poster on Microsoft Publisher, we chose Microsoft Publisher as we felt that it would be the program best suited for this purpose. After researching a variety of Rom-com film posters we found that they generally use bright colours to suggest the genre and attract their target audience. From this we decided to use orange and pink as our colour scheme to have the same effect. One problem we faced was that our stars names didn't fit very well with the format of our poster so we decided to change them to give the poster a better look. Although this was a lengthy process it was worth it as our poster is now more effective and appealing to our target audience. Another convention commonly used in film posters that we decided to keep is the enlarging of the stars last names to make them stand out. We chose to stick with this convention as often, people recognise the last names of stars so by making them larger than the rest of the writing it will make them eye catching and attract our audience. An aspect of our poster that is not always featured on mainstream film posters is the use of a tag line. Our films tag line is "love makes the imperfect, perfect". We decided to put this towards the bottom of the poster so it doesn't distract the audience from the stars names or film name. Another common feature of film posters is a billing block. To see what information is generally on a billing block we zoomed into a billing block before making our own. We wanted to name an established ROM-com director in our billing block and found that Nancy Meyers had directed a range of ROM-com films and decided to use her. At present we are debating the font for the billing block as we understand that a billing block is usually unreadable and are finding it difficult to find a font that is appropriate for this. Instead of naming an actual date for release we just chose to put the season Summer as this is when ROM-Com's are generally released. Underneath the date we have put the film website so that people who are interested in the film are able to find out more about it. We are planning to have a picture of the main couple sitting on a bench and try to make the title look like it's sitting on the bench with them.